2.6 x longer on your page
People will spend on average 2.6 x longer on pages with video content than without!
Video is such a great way to market your business, your product (or houses), your client testimonials and your local area knowledge. Video will increase your conversion rate and customer engagement levels, this is a proven fact! If you choose to use our video packages alongside our social media packages, you will notice a significant difference in your business growth. Add to that a fabulously interactive website and web landing pages for all of your marketing campaigns and PPC advertising, and your profits will soar.
4 x as many customers
4x as many customer would rather watch a video about a product than read about it.
19% increased open rate
Using the word ‘video’ in an email subject line boosts the open rates by 19%
55% view rate
55% of people watch videos onine every day!
4 out of 5 consumers
4 in 5 consumers say a video showing information about a service is important!
Including video in a landing page can increase conversion by 80%!
500 million viewers
500 million people are watching videos on Facebook every day!
45% longer views
45% of people watch more than an hour of Facebook or Youtube videos a week!
49% faster revenue
Marketers who use video grow revenue 49% faster than non-video users!
CHECK OUT OUR VIDEO PACKAGES
Which one is right for you?
Example Green Screen Video
A recent video we made to promote an area West Hampstead agency Paramount were trying to get more business in.
Example Area Guide Video
A guide for Lawrence Rand estate agents in Ruislip to show off the highlights of their catchment.
Example Investor Guide Video
A guide for Oasis Estate Agents in Staines Upon Thames to show prospective investors the popular roads in the area.
Why use JP Gardner?
Camera, action, promotion: video marketing for estate agents
We’ve seen a lot of changes in our 30 years in estate agency marketing. Back in the 1980s, a two dimensional brochure was the standard form of promotion for most estate agents. Fast forward a few decades, and today’s video production technology allows estate agencies like yours an amazing and unprecedented opportunity to bring your brand to life. So whether you’re showing off the best bits of your local area, introducing your personnel or promoting your brand on social media, estate agency video marketing has become an essential promotional tool for today’s property market.
The benefits of video for estate agencies
We think there are three main ways that estate agencies can benefit from video marketing:
Introduce yourself. A good, personal video can give potential clients an insight into the people who will be helping them make potentially the most important decision of their life.
Showcase your locale. Show potential clients that your estate agency is the local expert in your area by producing video market updates, area guides and community event coverage.
Get noticed online. Having relevant and well-produced videos online will massively increase your exposure on Google and social media platforms.
What do you get?
A dedicated account manager
Bespoke video content to your brief
Upload to Wistia or YouTube