Improving the energy performance of rental properties to Band C
The Government proposes to lift the minimum EPC for all privately rented homes in the UK to Band C – this would apply to new tenancies from 2025 and all existing tenancies from 2028. They have outlined penalties of up to £30,000 for landlords who do not comply, and is considering banning agents and portals from listing properties that do not meet the standards. So what should you do now?
energy performance, EPC, Green Homes Grant, Landlord, private rental sector,
Digital Marketing Tips for Estate Agents
Follow some basic rules for your digital marketing and you will see improvement in engagement, website traffic and the leads will follow.
content marketing, Digital marketing, estate agents, Lettings Agents, marketing,
How to create a Facebook Business Manager account
Before you start advertising on Facebook or Instagram with JP Gardner & Associates, you will need to set up your own Facebook Business Manager account and add JP Gardner & Associates as a partner to work on the account for you.
Business Account, Digital Ads, facebook, Social Media Advertising,
Content Management Top Tips for Success
Many people do not give the content that they post the attention it deserves. There are definitely some major ‘No-Nos’ – such as being too corporate, like a robot is writing your content – or not doing it at all – how ridiculous in the 2021 world where everyone in online and using digital platforms morning, noon and night. Here we have listed 15 top tips to help with your content planning and we guarantee you will reap the benefits!
blogging, content management, Digital marketing, estate agents, letting agents,
SEO & Social Advertising for Estate Agents
SEO Search Engine Optimisation (SEO) is the art of ranking high on a search engine without using paid advertising. Professional digital marketers have throughout the year continued to maximise the sales for clients with SEO, even in such unprecedented times. If you haven’t already realised, Google controls the internet, accounting for 75%+ of all global […]
blog, blog post ideas estate agents, blogs for estate agencies, Business Social media, content,
Being kind: The Agents Giving Acts of Kindness Awards 2020
We’re not saying things are easy now, but lockdown was truly horrible for so many. The one thing that was really lovely and touching was seeing the good that came from it. So so many people rushing forward to get stuck in and help. Social media was awash with people offering to do shopping, pick […]
Agents Giving, charity, COVID-19, Digital marketing, estate agents,
How to become irresistible to new landlords
As we continue forging ahead into what is becoming known as our ‘new normal’, some things don’t change: the need for lettings businesses to win more landlords still remains up there. There’s no easy fix, it takes a combination of hard work and good marketing to get landlords on board, and now more than ever […]
Attract new Landlords, COVID-19, Estate agency marketing, estate agents, landlords,
What Estate Agents can learn from Starbucks on LinkedIn
You may have heard it referred to as the professional social network, and you may also have heard lots about how it’s great for recruitment and B2B marketing – but what about marketing directly to customers? Let’s have a look at how Starbucks do it.
Coffee, estate agents, linkedin, LinkedIn organic reach, Starbucks,
How to get organic engagement on Facebook
There’s no one-size fits all answer to this, but this week Katie has written some takeaway tips for you to integrate into your social media strategy.
Digital marketing, Estate Agency digital marketing, facebook, Organic engagement on Facebook, social media,
How to write a kickass Rightmove description
We take a look at how to write a Rightmove description to get your properties noticed as more people are looking to sell with the stamp duty holiday.
Digital marketing, Estate Agency digital marketing, Rightmove, Rightmove description,
