The difference between bespoke and template social media marketing
A fool’s guide to the difference between BESPOKE social media content, and TEMPLATED social media content for those estate and letting agents who do not understand the difference.
bespoke social media content, content marketing, estate agents, letting agents, social media marketing,The rise and rise of YouTube Shorts
With the meteoric rise of short-form video over the past few years, it makes sense that mobile-friendly video is the one type of content that all estate or letting agents should be using in 2023. Find out why…
Estate Agency Video, Instagram Reels, Short-form video, TikTok, youtube,How to become irresistible to new landlords
How to become irresistible to new landlords: As we continue into 2023 with high tenant demand and a distinct lack of rental stock in most areas, it is imperative to 1. get called out to new instructions and 2. win the business. There’s no easy fix, it takes a lot of hard work to build […]
Attract new Landlords, COVID-19, Estate agency marketing, estate agents, landlords,Why exceptional customer service is the key to growth
Reap long term benefits by taking time to fully understand the need for great customer service: I have always worked from a platform of exceptional customer service, but I am not sure that all other estate agents feel that this is the most important aspect of their job, as I do. I feel that many […]
customer service, estate agency, estate agent, going the extra mile, listening skills,SEO & Social Advertising for Estate Agents
SEO Search Engine Optimisation (SEO) is the art of ranking high on a search engine without using paid advertising. Professional digital marketers have throughout the year continued to maximise the sales for clients with SEO, even in such unprecedented times. If you haven’t already realised, Google controls the internet, accounting for 75%+ of all global […]
blog, blog post ideas estate agents, blogs for estate agencies, Business Social media, content,Estate Agents: 10 tips on how NOT to treat your customers
Over the past few months, I have been house hunting in Norwich and I have had some very surprising results, not many on the positive side sadly, but at least that means a need for great agency trainers, so good for my business at least! I thought I would share my tales, as an example […]
applicants, buyer, customer service, estate agent, keys,Don’t be a copycat
Why oh why do estate agents or letting agents buy content for their blogs or social posts, that is being duplicated across many other property pages? Be unique, stand out for your own opinions, your own creativity and skills, don’t be a copycat.
Content creation, Duplicated content, Embarassing, SEO,How to get the most out of YouTube SEO
YouTube is the 2nd largest search engine behind Google, with 2 billion monthly users across the globe watching a billion hours of video per day, with 500 minutes of the video posted every single minute. Over 90% of consumers say that they have discovered new brands on YouTube. It is, therefore, so important to use YouTube […]
estate agents, google+, letting agents, SEO, Tagging,Blog content for estate agents and why you should never buy it
If you are serious about having a blog on your website or having a great website that is indexed by Google and other search engines then take the time to write your own content, to include keywords and long-tail key phrases, to Geotag and Alt Text your images, and don’t waste any money on writing that is not unique to you and your business.
blogging, Content creation, estate agents, newsarticles, property blog topics,E-A-T for estate agency blog content SEO
We are a digital marketing agency for estate agents and property agents and we are here to educate estate agents and property people on how to harness organic SEO using the E-A-T principle and how the May 2022 Google broad core update wants expertise, authority and trust in your website.
Authority, blog content, Content creation, Content Writing, E-A-T,