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What is a Facebook Pixel?

Apr 05 What is a Facebook Pixel?

What is a Facebook Pixel?

What is a Facebook Pixel? Jane Gardner from JP Gardner Associates answers this, and details how you can be using yours to benefit your business.

facebook, Facebook ads, Facebook pixel, Property Industry, Social Media Advertising,
Read more
Apr 05 How to Geotag your images for Google and why it matters

How to Geotag your images for Google and why it matters

What is geotagging? Geotagging is the process of appending geographic coordinates called metadata to media, based on the location of a mobile device. Geotags can be applied to photos, videos, websites, text messages, and QR codes, and could also include timestamps or other contextual information.    Why do you need to Geotag? Adding a Geotag […]

audience, Google ranking, Google search engine, optimization, SEO,
Read more
Sep 05 How to format blog posts for Google

How to format blog posts for Google

How to format blog posts for Google: A few tips to help you structure your content to get seen.

Blog article, Blog post, blogging, google+,
Read more
Feb 08 Improving the energy performance of rental properties to Band C

Improving the energy performance of rental properties to Band C

The Government proposes to lift the minimum EPC for all privately rented homes in the UK to Band C – this would apply to new tenancies from 2025 and all existing tenancies from 2028. They have outlined penalties of up to £30,000 for landlords who do not comply, and is considering banning agents and portals from listing properties that do not meet the standards. So what should you do now?

energy performance, EPC, Green Homes Grant, Landlord, private rental sector,
Read more
Jan 20 Digital Marketing Tips for Estate Agents

Digital Marketing Tips for Estate Agents

Follow some basic rules for your digital marketing and you will see improvement in engagement, website traffic and the leads will follow.

content marketing, Digital marketing, estate agents, Lettings Agents, marketing,
Read more
Jan 18 How to create a Facebook Business Manager account

How to create a Facebook Business Manager account

Before you start advertising on Facebook or Instagram with JP Gardner & Associates, you will need to set up your own Facebook Business Manager account and add JP Gardner & Associates as a partner to work on the account for you. 

Business Account, Digital Ads, facebook, Social Media Advertising,
Read more
Jan 08 Content Management Top Tips for Success

Content Management Top Tips for Success

Many people do not give the content that they post the attention it deserves.  There are definitely some major ‘No-Nos’ – such as being too corporate, like a robot is writing your content – or not doing it at all – how ridiculous in the 2021 world where everyone in online and using digital platforms morning, noon and night.  Here we have listed 15 top tips to help with your content planning and we guarantee you will reap the benefits!

blogging, content management, Digital marketing, estate agents, letting agents,
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Jul 31 What Estate Agents can learn from Starbucks on LinkedIn

What Estate Agents can learn from Starbucks on LinkedIn

You may have heard it referred to as the professional social network, and you may also have heard lots about how it’s great for recruitment and B2B marketing – but what about marketing directly to customers? Let’s have a look at how Starbucks do it.

Coffee, estate agents, linkedin, LinkedIn organic reach, Starbucks,
Read more
Jul 28 How to get organic engagement on Facebook

How to get organic engagement on Facebook

There’s no one-size fits all answer to this, but this week Katie has written some takeaway tips for you to integrate into your social media strategy.

Digital marketing, Estate Agency digital marketing, facebook, Organic engagement on Facebook, social media,
Read more
Jul 14 How to write a kickass Rightmove description

How to write a kickass Rightmove description

We take a look at how to write a Rightmove description to get your properties noticed as more people are looking to sell with the stamp duty holiday.

Digital marketing, Estate Agency digital marketing, Rightmove, Rightmove description,
Read more
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