Blog articles for Estate Agents

Blog Articles for the Property Industry

Sparkling content for estate and letting agents to keep your audience engaged

Our articles are 100% unique to you

The quality of your website’s content is a mid-weighted factor in your overall SEO score. Search engines will consider how your content is structured and how it is related to other elements on your website.

We find a lot of estate and letting agents are using content that is written for numerous agencies and given to those who pay for their ‘exclusive postcode’. This means that, other than a few changes to location names, the content is duplicated across the world wide web. This is such a big NO-GO for search engines!

Your website’s content will be judged by how unique it is, and that is the entire article, so never sign up for this type of content if you do not want to be penalized for duplicated or plagiarised content.

Tell a story

There is nothing so powerful than a story with a happy ending. When you have achieved a difficult sale or rental, and there is a happy ever after, let your audience know about it. All we need are the basic facts and we can turn that into magic for you.
Give the facts and figures

People are naturally curious, so why not expand on the figures you have each month and explain the detail behind them. Remember that your audience may not know the reasons why sales prices increase or why stock is low, and you have the power to educate using your own story.
Highlight your local community

Your business is in the heart of your local community, so use your blog space to highlight local activities and showcase how you and your team are involved in the local area, discuss what is going on locally so that your audience feel part of the neighbourhood before and after they move in.
Keep abreast of the news

We all know that the property market moves fast. There is always something changing, a new piece of legislation, different economic factors will affect the UK housing market, and it is good to give your audience a rounded view of the property market, both nationally and regionally.

Pricing

A whole lot of bang for your buck

Exclusive news or blog articles
- 1 x 600-word blog post or article in a Google doc or Word document
- Up to two rounds of edits
- The text for your social media posts in a Microsoft Word document
- Can include a geo-tagged image sized for your website
(Payment taken in advance)

Each additional 100 words + £60 + VAT

£187 + VAT
In-depth articles or market updates
- 1 x 1200 words article in a Google doc or Microsoft Word document
- Up to two rounds of edits
- A headline image sized for your website and all relevant social media platforms
- Charts and graphs in your brand colours to clearly illustrate facts and figures
- Can include imagery that will be geo-tagged with your location for SEO
£374 + VAT
Bespoke guides or booklets
- 1 x 1000 word guide in a PDF document
- Up to two rounds of edits
- Can include imagery that will be geo-tagged with your location for SEO
£197 + VAT
Specialist Estate Agency Content

We can create sales, lettings or any industry brochures for your estate agency or lettings agency.

Our prices start from £187+VAT for a 10-page brochure

Additional pages £15+VAT each

Licenced images £15.99+VAT each
Click here for examples

Our blog articles are optimised for Google search

This means that we will use SEO tools to optimise your blog so that Google can find it and analyse your content. This is how you can get Google or any search engine to rank your blog higher on the results list for topics and keywords or phrases that are related to your post. Using relevant keywords and phrases is one of the most important factors for optimising your blog articles for search engines. It is important that the search engines are able to find you easily and show your content to the digital world.

Extras

Want your articles published to your website, or shared to your social platforms? We can do that too, but pricing is a bit more bespoke depending on what sort of website you have, and how many social platforms etc.