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Hire a marketing specialist or outsource the work?

Hire a marketing specialist or outsource the work? What should you do for your estate agency or small business? In the words of Nelly & Kelly Rowland, it is a ‘dilemma’ and one which may well suit one business and not another, so let’s look at the pros and cons of each option: Read on.

Digital marketing, dilemma, hire in house, marketing, marketing manager,
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Why every estate agent should be using Instagram Reels

Instagram is a visual platform, and there are multiple ways you can post and utilise it’s many features for your business. Find out more.

Build your followers, Digital marketing, Growing your profile, Instagram, Reels,
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5 most important features of your estate agency website

With most people turning to the internet to get some quick information, your estate agency website acts as a 24-hour shop window to not only your properties but your company. Likely to be the first port of call for finding your contact information, you want to make sure your first impression hits just right. But how do you do this successfully?

call to action, data capture, lead generation, property search, SEO,
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Best Estate Agency Websites 2023

I spend a lot of time looking at Estate and Letting Agency websites, and I examine them closely, and I have a very strong opinion on what is NOT good, and what IS GOOD.  So, I thought I would share my website thoughts and show you the ones I like the look of.

best website, estate agents, letting agents, property website, website content,
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New Year and a New Name for JP Gardner & Associates

New Year and a New Name for JP Gardner & Associates, find out the reasons and why it really is a continuation of the old brand, with a modern new twist.

estate agents, JP Gardner & Associates, letting agents, social media marketing,
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A day in the life of a Social Angel

What is a day like for a social media marketing manager, lettings consultant, ex-estate agent and Propertymark Fellow? Read on to find out…

blogging, day in the life, Digital marketing, estate agent, facebook,
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The difference between bespoke and template social media marketing

A fool’s guide to the difference between BESPOKE social media content, and TEMPLATED social media content for those estate and letting agents who do not understand the difference.

bespoke social media content, content marketing, estate agents, letting agents, social media marketing,
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The rise and rise of YouTube Shorts

With the meteoric rise of short-form video over the past few years, it makes sense that mobile-friendly video is the one type of content that all estate or letting agents should be using in 2023. Find out why…

Estate Agency Video, Instagram Reels, Short-form video, TikTok, youtube,
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