We are offering the first month free on all 12 month contracts for Social Media Management and Video Production packages.
Quote code JANFREE18 when enquiring*
Why do you need digital marketing
And what is so important about it…?
Brand awareness is so important to your business and getting you in front of potential clients is paramount. In a market where pretty much every agent uses the property portals Rightmove, Zoopla, Prime Location & On The Market as their primary advertising medium, how do you STAND OUT from your competitors? You showcase your company, your team, your USPs and your exceptional customer service to all of your local community by using social media platforms.
Whilst it is tempting to fill up the social media feed with your property listings, this is not what ‘social media’ is all about. It is important to share interesting photos, those with people in, having fun, telling a story, will always have the most positive impact. So show your local community what your staff are like, what they do in their daily jobs, what unique activities you do as a company for your customers and, of course, showcase any lovely testimonials you receive for your hard work.
Video plays a huge part in digital marketing and because Facebook & Google love it so much, they give priority to anyone using it. There is absolute proof that using video in your digital marketing will increase your engagement, your open or click rate, and will entice your customers to use your brand. Whilst it is great to have a beautiful video produced, you really do not have to go to that expense, use a selfie stick in the office to capture fun moments or any interesting facts which happen day to day.
Using backlinks (which are links from your social feeds to your own website) will increase your traffic and make your social marketing easy to track. It is important to use different links, to relevant pages, and then use your website analytics to see how much traffic each of your social feeds and different types of posts attract. That way you can keep amending your digital strategy to get even getter engagement and better results.
Examples of our Client's Facebook Posts
Reach your potential customers with JPG!
Check out our packages
SOCIAL MEDIA PACKAGES
PRICES FROM £375+VAT per month
PRICES FROM £675+VAT per month
Let us know what you need
Why use JP Gardner?
At JP Gardner, we know that there are two words which all too often strike fear into the hearts of businesses: social media.
Let us take care of it for you!
Specialising in social media for estate agents, we have the expertise to ensure that your social media presence is effectively managed to promote your business across the platforms most relevant to you.
We build your reach
Facebook and other social media platforms are cost-effective ways to promote your business and build engagement with customers and prospects alike, all while boosting awareness of your brand. But social media for estate agents is more than just a cheap and cheerful way to stay up to date. With a bit of planning and an expert team behind you, your estate agency can utilise the platform to create proactive and targeted marketing campaigns that are seen by the very people you need to reach.
And retain your customers
Need to retain customers who looked at a property on your website and then left? Remarketing via social media allows you to reach out to them and remind them what they’re missing. Want to advertise a property to students at a particular university? Social media enables you to target your ads so that they’re seen by the right demographics. Finally, the absolute beauty of online marketing is that it can be tracked and monitored, so you can see what results are coming from your online spend. You can trial it for a limited time and measure your return on investment, to ensure that your cash is always well spent. Even if your agency isn’t using social media itself, you can bet your competitors will be. So why not give us a call today, to find out how we can support your social media presence.
*Not in conjunction with any other offer. New business only.