Microsites and bolt-on websites or blogs

If you are running targeted ads on any digital platform such as Google, Facebook, Instagram, Rightmove, you should direct these to bespoke landing pages. These are website pages which MIRROR the look and feel of your own website but follow on from the specific message in your ads.  They contain very little to distract the viewer, they answer the question the viewer is looking for and they grab the customer data for you to follow up in your usual system.

These page URLs can be tracked so that you have a very clear idea of your ad spend ROI and can easily re-market to the customer.  We can add your Facebook pixel into the pages for tracking purposes.

Our JP Gardner & Associates landing pages use the popular WordPress platform and feature everything you need to be able to clone the pages for every ad you have running.  The viewer will have no idea that this is an add-on to your original website, and it is possible to toggle between the landing page and your own website.

If you are adding an additional income stream to your business, you may wish to have it on a separate website – which can be linked at specific points from your main website, then we can utilise our ‘bolt-on’ website platform for this purpose.  Take a look at simply Conveyancing bolt-on site, which we built to use for their conveyancing service to estate agency clients, rather than their B2B main site, which talks directly to home-movers.

This site has fantastic functionality and  all of the amazing features of a WordPress website.  The viewer has no idea that this is an add-on to the original website, and the page URLs can be tracked so that you have a very clear idea of where your traffic is coming from.

Take a look HERE

What is you want to utilise your website for internal communication, for offering your employees a place to access their training manual, or your video library.  What if you are always recruiting and want to utilise your website to capture candidate information or to carry out initial online interviews?

It does not matter what your objective is, we can offer you a WordPress bolt-on to your main website that can only be accessed from your entry point of choice – or it can be linked to your main website if you choose – and the URLs can be used for whatever purpose you require – be it something internal or external..!

Our JP Gardner & Associates landing pages use the popular WordPress platform and feature everything you need to be able to undertake any type of online communication you choose.  These pages are so easy to use, to content manage, to track and trace.

If your current website provider is after a huge amount of money to incorporate a searchable, SEO optimised and content driven blog onto your main site, then look no further.  We can add a WordPress bolt-on website to your main site, which can be linked from your BLOG or NEWS tab on your main site, and your customers will be none the wiser.  On top of that, you now have a fully optimised blog as well as a platform for building specific ‘landing pages’ for any ads you wish to run, or for any events you want to use for data capture.

These page URLs can be tracked so that you have a very clear idea of your ad spend ROI and can easily re-market to the customer.  We can add your Facebook pixel into the pages for tracking purposes.

Check out WILLS & SMERDON blog here.

We build and manage beautiful WordPress websites, Microsites, bolt-on websites and blogs

Our website design process is unique because we build totally bespoke sites that are based on your ideas, your brand, your services and, most importantly, your customers.  Estate agency clients are constantly telling us how unique they are, how they do things totally differently to their competitors, so why would they pick an ‘off the shelf’ web design that will make them look exactly like all of the other agencies in their town?

Your input is so important because you know what your brand is all about, what image you wish to portray to your clients and the results you want from your website.  However, how the site looks is only a tiny part of the website, the majority of the work goes on behind the scenes, and that is why we choose WordPress for our framework.  A system so advanced and incredibly user-friendly, with regular updates available to ensure you do not become ‘old hat’ a year after you launch.

• WordPress is the most use CMS system worldwide

• Content can be input using pre-made templates – meaning tricky coding can be avoided

• Plugins can be used to increase functionality in a wide variety of ways

• WordPress is made with Search Engines in mind making it very SEO friendly

Find out more about landing pages and pricing here

MICROSITE EXAMPLES

GENERAL ENQUIRY:  JUST THINKING ABOUT IT